It turns out that no one knows what the heck big data is, and about the same number of companies are actually doing anything meaningful with it, according to a new study from Dresner Advisory Services.
You shouldn’t be. After all, despite years of big data prognostication, most companies still struggle to even put little data to use.
This isn’t to suggest that big data isn’t a big deal, or that companies aren’t deriving massive value today from their data. It is and they are. But, to get value from big data, companies first need to get real.
Sourced through Scoop.it from: www.techrepublic.com